Whether you’re the class-clown or a straight-A Sally, these biz skills are for everyone! (P.S No tuition fees!)
So you didn’t go to Havard, you don’t have a biz degree and you’ve never even read The Personal MBA… so what? Neither did the majority of the super-successful-scalers you stalk on Instagram!
Being a business owner isn’t necessarily about the qualifications you’ve got! (Ok, if you’re a doctor I’d quite like you to have your degree #justsaying). For most of us it’s about the transformation we provide and knowledge we have to share. Having a successful business is about connecting with people through marketing and sales. But if you feel like you don’t quite have your sales pitch fine tuned and a 7 figure marketing plan laid out, you NEED to learn these 5 non-business skills to sky rocket your business success.
P.S. these are 5 skills that anyone can master – no degree or certification required 😉
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Not hardcore neurone stuff… I’m talking about sales psychology, mindset, and fear. For example, when we’re selling something, we know it’s effective if we attach some scarcity to it. “Only 2 seats left!” is a sure-fire way to stick a match under someone’s butt! Tuning into the fears, concerns and pain-points of your ideal clients is how you create the perfect solutions for them! Remember, if you can get into the mind and think like your ideal client and are able to providing a true need-to-have service, your marketing will be irresistible!
2. Science of the brain
Mastering the science of your own brain can turn you into a super-charged-selling-machine! Understanding your concentration span, using time-management hacks and treating your grey matter like a well-trained spaniel is going to keep you sharp and efficient. Brain science is about fueling your creativity, creating spaces and rest that allow you recharge and honing your environment into the perfect palace of productivity. When you can fully harness your own power and control of your motivation, work ethic, habits and emotion, you can become unstoppable as an entrepreneur!
Creating intentionally smart habits is the life-blood of a successful biz. Sure, sometimes mastering the monotony can feel… monotonous. But it is essential. If you can create a routine and a solid set of habits that move the needle, you’re winning. For example, setting timers and alarms to complete daily rituals, making tasks part of your morning routine, or spending coffee breaks replying to messages – there are infinite ways in which you can build automations into your behaviour. Act in accordance with what you want – want to get on top of your finances? Make it a habit. Want to get better at following up on leads? Make it a habit. Want to get more out of your social by going live? You guessed it sister… Make it a habit!
How many times have you heard ya grandma say that the secret to a happy marriage is communication? Well G-ma, it doesn’t stop there. The ‘secret’ to a happy biz is communication! That’s chatting with your clients, building relationships online and in person, showing up on video and making your voice one that people trust. Bonus points if you can nail using someone’s own language back at them! #NLPbaby!
A true entrepreneur is nothing if not resourceful! Problem solving, thinking creatively and deep analysis are all skills that are crafted through practise. By trying things, failing and starting again, you’ll become more resourceful than you’d ever imagined. The key? Getting out there and giving it a go! The more you fail, the better you’ll get – and that’s something you’ll never get taught in a classroom! If you don’t know something, Google it! Stay curious and get resourceful in order to get results!
Think about it this way… if you knew nothing about business but you mastered all 5 of these skills, could you start a business right now?
Could you create a bad-ass marketing strategy based on the connections you’ve built? Could you set up something that helps people by using your understanding of science and psychology? Could you create a routine and high-vibe habits to support the dedication your business needs? Could you figure out how to maximize your leads by being resourceful? Could you simply learn as you go?
Uhhhh, yes!! How do I know this? Because that’s exactly how I built my first business (yeah, the business that made $5k in the first month!). Without courses, tuition or a formal business education, I scaled my 6-figure business into industries that I knew nothing about.
These 5 skills, my budding Laptop Lifestylers, are all you need to get started. Period.
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